Monday, 5 September 2016

Melissa Ruiz, A Day in the Life of a Television Producer

What is a day in the life of a Television Producer like? It’s not all glitz and glamour as one might think. It is dedication, hard work, perseverance, and above all, adaptability. To succeed in such a competitive field, you have to be willing to commit 100% of yourself to the job, improvise in any situation, and even that may not be enough.

 

Television producers make sure that all aspects of television shows run smoothly and take responsibility for everything from coordinating writers and actors right down to overseeing the fact-checking of credit names and titles. It takes a specific type of person to deal with the stress of having complete responsibility for all facets of on-air production. A successful TV producer has to be perfectly organized, able to communicate their ideas clearly and succinctly with everyone from actors and directors to writers and technical crew. They must have a gift for improvisation under extreme time pressure. Melissa Ruiz is one such person and has a Competitiveness for Thriving in Excellence.

As with all jobs there are advantages and disadvantages. Stress, namely is a big disadvantage, but some people live for thinking on their feet and need a deadline to produce their best work. Television Production is for those people. People who need a challenging environment, who love when their work comes together, and have what it takes to pull off all the details which make a flawless show. Television Producers report a high level of excitement and job satisfaction in their work, but admit to being exhausted most of the time. While a major part of every show’s success, a producer is always in the background and their work is often only appreciated by the other people working on the set. Viewers of the show only care about the actors they see on screen and don’t usually realize all the hard work that went into it.

For the few like Melissa Ruiz, a career in Television Production is a real possibility and can be extremely satisfying. Melissa Ruiz has a Great Career in Production at New York. While in the business for less than ten years, she has already established a name for herself and worked for big names such as NGL Media, Diamante Pictures, Latino National Geographic, and MTV Networks. Clearly, she is a rising star with a bright future in Television Production ahead of her.

Wednesday, 16 September 2015

Melissa Ruiz - Fight Against Hunger

Melissa Ruiz is currently a segment producer of Tribune Broadcasting, CW and The Bill Cunningham Show. Being a segment producer in one of the top television production companies in the United States, she had acquired in producing authentic shows and authentic storytelling relevant to their web audiences and shows.

She was also a producer and director of Walmart: Fight Against Hunger Campaign back in 2013. The Walmart Foundation is a charitable foundation that proudly supports important associates and cutomers in their own neighborhoods. As a producer and director during this campaign, Melissa Ruiz had helped the Walmart Foundation in initiating people who are willing to share and donate where the foundation was focusing on such as, education, workforce development, economic opportuiity, environmenta sustainability, health and wellness and the main focus during that year was Fight Against Hunger.

Melissa Ruiz helped throughout this campaign by applying her skills as a producer and director by providing creative talent and journalists in showing what the campaign is all about. She had contributed in showing and getting point of the campaign through her unique and original write-ups, casting and interviews for the real people involved during the campaign.

Melissa Ruiz knows that being in the production and directing industry could somehow let her encourage people in joining in supportive foundations and campaigns by reaching out to the right people and right platform of communication. In the modern industry, television is one of the empowering aid in getting people involved in current happenings. It does not only perk up their interests in watching but also touching their hearts and pushing them be part of it too. As a producer and director during this campaign, Melissa Ruiz truly did made her point across to the target audience.

In 2013, a total of 571 million pounds of food were donated which is equivalent to 369 million meals to local hunger relief organizations and food banks like Feeding America and its 200 food banks across the nation. And a total od 180 trucks and refrigerated trailers that ensures that nutritious and fresh products are being delivered safely to those in need.

Thursday, 3 September 2015

Melissa Ruiz: Capturing the heart of the target audience



As a Segment Producer for Tribune Broadcasting, CW and The Bill Cunningham Show, Melissa Ruiz reaches out to people who are talented and has potential in the entertainment industry. She is also an active admin in a Facebook Group Page called I need a Casting Producer. In this group page, she constantly posts updates and announce specific characters that her show needs.
 She has produced many casts in the show called The Bill Cunningham Show, a Tribune Broadcasting's nationally syndicated daytime talk show. The show is hosted by the popular and recognized broadcaster, business entrepreneur and veteran attorney,Bill Cunningham.
Melissa Ruiz produces and casts talented people for The Cunningham Show through phone interviews, write-ups and assists producers. As a dedicated producer for more that two years, Melissa Ruiz, had helped The Bill Cunningham Show to do better than any other talk show in the market, across all timeslots.
Under her supervision, The Bill Cunningham won its time slot with a 1.2 rating in adults ranging from 25-24. During the same year, the show was averaged as 1.4 household rating. The show became popular with its unique daytime talk show familiar topics that the viewers really loved, such as reunions with long-lost family member, addcitions, infidelity, family dilemmas, and many more. Among those topics being takled in the show, the host, Bill Cunningham helps guests with their situations during live airing on television.
The Bill Cunningham Show is a successful daytime talk show until present. Through Melissa Ruiz's knowledge, experience and perseverance in finding right and talented people to bring in the show was a big contribution. It truly made a big difference. Not only did she just casts people but also she made it to highest ratings. Her knowledge in listening to her audience and capturing their attention every week was one of things she applied.
Melissa Ruiz reaches out and connects to people with amazing and talented characters. She makes sure that every person being casted has potential. She did not underestimate the power of social media, being active in the platform where the target audience is using was a unique technique. Other than just casting people, she also searches for topics and what contents that the target audience will be interested with. Topics that they can relate to easily. These topics were tackled every week somehow acknowledged and appreciated by the audience and until now the show appeals to its target audience.